You already know your own business. What you can't see is your rating slipping before anyone mentions it, the medspa 6 miles away quietly adding Saturday hours, or demand for your best service climbing 6 weeks before the phone starts ringing.
That's what the Local Brief is. Built from your real reviews and your real competitors. Takes 5 minutes to read.
Your first Local Brief will land within 2 business days. It takes a little time because we pull your actual reviews and actually look at your competitors.
See what the AI Front Desk does while you wait.
It rotates so it stays worth opening. Each week pulls from fresh signals in your market, not from a template.
How many reviews you picked up, which way your rating moved, what people actually wrote, and which reviews are still sitting there without a reply.
What the medspas near you changed this week. New promos, new services, extended hours, hiring posts, price moves. Only what actually changed.
What's about to get busy, 6 weeks before it does. Seasonal windows, local events, and manufacturer rebate cycles you can ride.
How findable and bookable you are next to the practices around you. Photos, hours, listing gaps, and how many clicks it takes to book you.
Every brief also includes ready-to-use copy you can paste straight into Instagram or an email, three actions for the week, and one thing to measure.
Names changed. Everything else is the real format.
You picked up 4 reviews this week and your rating moved from 4.8 to 4.7. Two of the four mention not being able to reach anyone by phone, both posted on a Saturday.
Saturday is when people who work weekdays finally call about a treatment they've been thinking about for months. A review that says "I called twice and nobody picked up" doesn't just cost you that client. It's the first thing the next person reads.
"Thank you for flagging this, and I'm sorry we missed your call. That's on us. I'd like to get you in this week if you're still interested. We're making changes so this stops happening."
Count how many reviews mention the phone over the next 30 days. Right now it's 2 in one week, which is the highest it's been since we started tracking you in January.
Two reviews this week said nobody answered. At your posted consult value, two missed Saturday callers is roughly $1,300 in first-year revenue, and one of them wrote about it publicly...
The data comes from public sources and the work is automated. Sending it to one more medspa costs us almost nothing.
We also sell an AI front desk. We think showing you something true about your business beats emailing you about ours.
When your reviews say people can't reach you, we say so. Sometimes that's a conversation. Often it isn't, and the brief keeps coming either way.
No card. No trial that turns into a charge. No upgrade tier. If you never buy anything from us, you still get the brief.
Across the medspas we track, the single most common complaint in reviews isn't the treatment or the price. It's that nobody picked up.
That's what we built Ignitara for. It answers every call 24 hours a day, books the consultation into your calendar, and follows up until they show. $1,500 one-time setup, then $597 a month plus usage, no contracts.
Directional, based on operational complaint themes we look for in public reviews.
Free permanently. There's no upgrade tier, no card, and no trial that converts into a charge. We sell an AI front desk, and that costs money. The brief isn't a funnel step you have to pay to exit.
Once a week, with the brief. If we haven't heard from you after the first two, we ask once whether to keep going. If you don't reply, we stop and don't restart.
Public sources: your Google listing and reviews, your competitors' public listings and websites, search trend data, and manufacturer promo calendars. We never claim to see anything private, and we say where every finding came from.
No. Nothing to connect, nothing to authorize, no logins. Everything in the brief comes from what's already public.
Tell us and we'll fix it. We'd rather send you a short brief that's accurate than a long one that isn't. Some weeks genuinely have less to report and we say so.
No. We use your practice name and city to pull public market data and your email to send the brief. That's it.
Worst case, you learn something about your own market and unsubscribe.
Send me my first brief