The agreement
These Terms of Use are a contract between you and JTA Ventures LLC, a North Carolina company doing business as Ignitara ("Ignitara," "we," "us"). They govern your use of ignitara.com, the Ignitara platform, and everything we provide with it.
By creating an account, paying for a subscription, or using the service, you agree to these terms. If you are agreeing on behalf of a practice or company, you confirm you have authority to bind it, and "you" means that business.
Our Privacy Policy is part of this agreement.
What the service is
Ignitara is an AI front desk for medical spas and aesthetics practices. It answers calls, texts, and social messages, books appointments into your calendar, confirms and reminds, follows up after treatment, escalates anything clinical to a person, and requests reviews.
The platform is built on GoHighLevel and provided to you under the Ignitara brand.
Who may use it
You must be a business operating in the United States, at least 18 years old, and legally able to enter contracts. The service is sold to practices, not to consumers, and it is not available where the law prohibits it.
Your account
You are responsible for everything that happens under your account, for keeping credentials secure, and for the conduct of everyone you give access to. Tell us promptly at [email protected] if you believe your account has been compromised.
You are responsible for the accuracy of what you configure. The agent answers using the treatments, pricing, hours, and rules you give it. If that information is wrong, its answers will be wrong.
Fees, billing, and refunds
| Item | Amount |
|---|---|
| One-time setup | $1,500 |
| Subscription | $597 per month |
| Charged at signup | $2,097 (setup plus the first month) |
| Usage | Billed separately at published per-unit rates through a prepaid wallet. Typically $25 to $75 per month for a single location. |
Usage covers calls, text messages, AI minutes, phone numbers, and carrier registration fees. It varies with how much your practice actually uses the service, and it is not capped by us.
Term
There is no contract and no minimum term. The subscription renews monthly until you cancel, and you can cancel any month. There is no month-to-month option that skips the setup fee.
Refunds
The setup fee is not refundable. Work begins the day you pay: we build your agent, configure your practice, and file your carrier registration.
If you change your mind after paying but before any part of your service has been switched on, we will refund your first month's subscription fee. Once any part of the service is live, no refund is available for time already run. Prepaid wallet balances are not refundable but remain available while your account is open.
We do not offer a free trial or a money-back guarantee. What we offer instead is no contract, so you are never locked in beyond the month you are in.
Text messaging terms
Program description. Ignitara sends text messages to people who have given a practice permission to contact them, and to prospective and existing Ignitara customers who have given us permission. Messages include appointment confirmations and reminders, replies to questions, post-treatment follow-up, review requests, account notices, and information you asked for.
Message frequency. Varies. It depends on your appointments and on how often you message us.
Cost. Message and data rates may apply. Ignitara does not charge you for receiving our messages; your mobile carrier may.
Opt out. Reply STOP to any message to stop receiving them. You will get one confirmation and then nothing further. Reply HELP for assistance, or contact [email protected] or +1 919 737 2679.
How we handle mobile information, including the fact that we never share it with third parties or affiliates for marketing purposes, is set out in our Privacy Policy.
Your obligations when we message on your behalf
When the service sends messages to your clients, you are the sender in the eyes of the law. That carries real obligations, and they are yours:
- Consent. You must obtain and keep records of prior express consent from every person the service messages, meeting the requirements of the Telephone Consumer Protection Act and any state equivalent. Marketing messages require separate consent from transactional ones.
- Carrier registration. You must complete A2P 10DLC brand and campaign registration with accurate information, and maintain a publicly accessible privacy policy and terms of service on your own website that meet carrier requirements. We will guide you through this. We cannot do it with information you do not give us.
- Opt-outs. You must honor them. The platform processes STOP automatically; you must not message someone who has opted out through another channel.
- Accuracy. The pricing, hours, policies, and clinical boundaries you configure must be correct and current.
- Clinical oversight. A qualified person at your practice must review anything the agent escalates. You may not configure it to answer clinical questions on its own.
- Recording. If you enable call recording or transcription, you are responsible for the disclosures and consent your jurisdiction requires. Some states require every party to consent.
HIPAA and the Business Associate Agreement
If you are a covered entity under HIPAA, we act as your Business Associate. Before you route any protected health information through the service, you and Ignitara must execute a Business Associate Agreement. That agreement is incorporated into these terms, and where it conflicts with anything here, the BAA controls.
You remain responsible for determining whether your practice is a covered entity, for your own HIPAA compliance, and for the minimum necessary information you route through the service. Request a BAA at [email protected].
Artificial intelligence, and its limits
The service uses AI to generate responses. You should understand what that means before you rely on it:
- AI output can be wrong, incomplete, or unexpected, even when configured correctly.
- It is configured to identify itself as an AI assistant, to refuse medical advice, and to escalate anything clinical, any complaint, and anything outside its knowledge.
- You are responsible for reviewing escalations promptly and for the outcome of what the agent says on your behalf.
- We do not warrant that any specific response will be accurate, and we do not promise any business result. We make no claim about appointments booked, revenue earned, or calls converted.
New agents we build roll out to existing customers at no additional charge. You may also build your own on top of the platform, and if you do, you are responsible for what they say.
Acceptable use
You may not use the service to:
- Send messages to anyone who has not consented, or who has opted out
- Send unlawful, deceptive, harassing, or misleading content
- Impersonate any person, or configure an agent to deny being an AI when asked
- Offer medical advice, diagnosis, or treatment recommendations through an automated agent
- Violate HIPAA, the TCPA, state consumer protection or recording laws, or advertising rules that apply to aesthetic medicine
- Reverse engineer, resell, or white-label the platform without our written agreement
- Interfere with the service, probe its security, or exceed rate limits
We may suspend an account that is causing harm, violating carrier rules, or putting our platform at risk. Where practical we will tell you first.
Third-party services
The service depends on providers we do not control, including GoHighLevel, telecommunications carriers, messaging aggregators, AI model providers, and payment processors. Their outages, policy changes, rate changes, or registration decisions can affect your service.
Carrier approval of your messaging registration is decided by the carriers, not by us. We cannot guarantee approval or a timeline. Your calendar, payment, and other integrations are governed by their own terms.
Intellectual property
We own the Ignitara platform, brand, configurations, prompts, documentation, and everything we create in delivering the service, along with all improvements to it. You get a non-exclusive, non-transferable right to use it while your subscription is active.
You own your practice's data and content. You grant us the limited right to use it to provide, support, and improve the service for you. We may use aggregated, de-identified information that does not identify you or any individual to improve the product.
Confidentiality
Each of us may learn non-public information about the other. Each of us agrees to protect it with at least reasonable care, use it only for this relationship, and not disclose it except to people who need it and are bound to protect it. This does not apply to information that is public through no fault of the recipient, was already known, is independently developed, or must be disclosed by law.
Disclaimers
We provide the service with reasonable skill and care. Beyond that, and to the fullest extent the law allows, the service is provided "as is" and "as available," without warranties of any kind, express or implied, including merchantability, fitness for a particular purpose, title, and non-infringement.
We do not warrant that the service will be uninterrupted, error-free, or secure against every threat, that AI responses will be accurate, that messages will be delivered, or that you will achieve any particular result.
Limitation of liability
To the fullest extent permitted by law, neither party is liable for indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, revenue, data, or business opportunity, even if advised such damages were possible.
Our total liability for all claims arising out of or relating to this agreement is limited to the amounts you paid us in the twelve months before the event giving rise to the claim.
These limits do not apply to your payment obligations, to either party's indemnification obligations, to breach of confidentiality, or to liability that cannot be limited by law. Some states do not allow certain exclusions, so parts of this section may not apply to you.
Indemnification
You will defend, indemnify, and hold harmless Ignitara and its officers, employees, and agents from claims, damages, penalties, and reasonable legal fees arising from your use of the service, your content and configurations, your messaging consent practices, your recording practices, your compliance with healthcare and advertising law, and your breach of this agreement.
We will defend, indemnify, and hold you harmless from third-party claims that the Ignitara platform, used as permitted, infringes a United States intellectual property right.
The party seeking indemnity must give prompt notice, let the other party control the defense, and cooperate reasonably.
Term and termination
This agreement runs while your account is open. You may cancel any month through your account or by emailing [email protected]; cancellation takes effect at the end of the current billing period and the service remains available until then.
We may terminate for material breach not cured within 15 days of notice, for non-payment, or immediately for conduct that violates carrier rules or law, or that risks our platform.
On termination, your access ends and any unpaid fees become due. We will make your data available for export for 30 days, after which we may delete it, subject to any BAA and to legal retention obligations. Sections on fees owed, intellectual property, confidentiality, disclaimers, liability, indemnification, and governing law survive.
Changes to these terms
We may update these terms. We will change the "last updated" date and, for material changes, give at least 30 days' notice by email or in the product before they take effect. Continuing to use the service after that means you accept the change. If you do not accept it, cancel before it takes effect.
Pricing changes for existing subscribers take effect no earlier than the billing period following 30 days' notice.
Governing law and disputes
This agreement is governed by the laws of the State of North Carolina, without regard to conflict-of-law rules. The exclusive venue for any dispute is the state or federal courts located in Wake County, North Carolina, and both parties consent to jurisdiction there.
Before filing anything, please contact us at [email protected]. Most problems are faster to solve by talking.
General
These terms, together with the Privacy Policy and any Business Associate Agreement, are the entire agreement between us and replace any prior understanding. If a provision is unenforceable, the rest stays in force. Failure to enforce a provision is not a waiver of it. You may not assign this agreement without our consent; we may assign it in connection with a merger or sale of assets. Nothing here creates a partnership, joint venture, or employment relationship.
Contact
JTA Ventures LLC, d/b/a Ignitara
Support: [email protected]
Privacy and BAA requests: [email protected]
Phone: +1 919 737 2679
Raleigh-Durham, North Carolina, United States
See also our Privacy Policy.